Quality Food Corp

How Has COVID-19 Changed The Bakery Industry?

We are currently living in unprecedented times and the impact of COVID-19 on businesses is clear to see – the bakery industry being no exception.

With still a level of uncertainty in the country, now more than ever, it is crucial that bakery businesses are able to adapt to maintain business continuity. 

As businesses try to recover, what has the pandemic shown us and how has it exactly affected the bakery market? 

Let’s take a closer look.   

Hygiene takes priority

If coronavirus has shown us anything, it is a new-found awareness of hygiene and cleanliness. 

This higher level of hygiene standards means it is important that customers are assured that all bakery goods have been prepared and made in a hygiene-conscious environment. 

The home baking craze 

A positive standout for the bakery industry from the current national circumstances is the surge in home baking. 

Whilst customers may rather choose to try their hand at baking than visiting their local bakery for baked goods, the new trend offers bakeries an opportunity to capitalise on this new-found interest in baking. 

Some companies noticed this buzz for baking and have started offering home baking kits where customers are able to have a hand in baking without the extended time involved in traditional from-scratch recipes. 

Bakeries delivering the goods 

With bakeries having to close their doors during the lockdown, more and more bakeries have started offering a home delivery service as a way of maintaining business. 

Although a home delivery service may have initially been another revenue stream when bakeries weren’t able to open physical stores, this service has slowly become the norm. 

A delivery service means that a bakery is able to expand its client base, by making it easier for customers to access and buy products and, therefore, have a serious impact on business. 

Going forward 

Like other industries, the bakery industry is finding its feet through a time of uncertainty and difficulty.

But the industry has shown its resilience and creativity and the future looks bright for bakeries.

In these tough times, there has never been a greater need for the bakery industry to be able to adjust and adapt to ensure that they come out strong.

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