Bakery Delivery: Should Your Bakery Business Deliver?
Is there a better smell than freshly-made bread or cakes? We think not.
But, how about if you could have freshly-baked goods delivered straight to your front door? Well, more and more bakeries are making this a possibility by offering a bakery home-delivery service.
But as good as it sounds, providing a delivery service is not always as straightforward as it seems.
Let’s take a closer look at what offering a bakery home-delivery service entails, so you can decide whether it is worth your bakery offering this service.
Why should your bakery deliver?
Sets your bakery apart from other bakeries
A home delivery service may be the difference between a potential customer choosing your bakery rather than a competitor who doesn’t offer this service.
Turn new customers into returning customers
For any business, customer satisfaction is a priority. Going the extra mile for your customers can make all the difference in turning your new customers to loyal customers.
Offering a home delivery service is no exception, making your customers’ lives easier and keeping them happy.
Expand your client base
A delivery service may just be what your bakery needs to expand your client base, by making it easier for customers to access and buy your products and, therefore, have a serious impact on your business.
Additional revenue stream
If you’re looking for an added source of income for your bakery, then providing a delivery service may be a feasible option. A delivery fee is generally accepted for delivery, which could be used to cover costs of delivery or even for profit.
What is the cost of delivery service?
Whilst delivery has its benefits, practicality and especially cost needs to be considered before you give it the green light.
So, how much does it cost to set up a delivery service? This really depends on a few things.
The first thing to consider when figuring out the cost is how you are planning to make these deliveries? Do you plan on making the deliveries yourself or will you use a third party to carry out the delivery? Whichever option you choose, there will be a cost included which has to be considered.
Another thing to consider, when making the deliveries yourself, is how long it takes to make these deliveries. Time costs money, so it is important to ask yourself, can you afford to lose this time or is it time well spent?
Is it worth it?
Finally, now you know a bit more about what it takes to make delivery possible, it is important to ask whether a delivery service is worth offering?
This really depends on the type of business and whether you believe that this is a service that your customers, and potential customers, would appreciate.
By weighing up the benefits that delivery provides against the expenses of providing this service, you can make an informed decision.
All in all, a delivery service is something that can not only benefit your customers but, with a little time and effort, can also be great for your business.